Copywriting

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Copywriting that converts.

Our copywriters combine creativity with time-tested techniques to capture attention and nurture readers into action. Whether you’re funneling prospects through a sales journey or building your brand with a distinct tone of voice that reflects your values, every word is working hard to earn its place.

All tailored to the strengths and weaknesses of every channel, so you can be confident your copy is the perfect fit for where it’s being deployed and how it will be digested.

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Building authority with subject specialists.

We’re proud of our adaptability – the way we can move from topic to topic, turning even the most technical subject matter into effortlessly readable copy. But we also manage a pool of professional journalists from around the world who use their specialist knowledge to turn brands into trusted authorities.

From article placements to long-form website content and newsletters, we’ll make sure everything your brand says is building trust – and your reputation.

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1973 are a real asset to our company and their copywriting skills are second to none. They have helped me time and again to turn something that was originally a bland, uninspiring piece of copy into something that is relevant, engaging and really packs a punch. They are truly skilled at their craft and always deliver to tight deadlines!

Stefanie Spaude, Sales Director, MDC Ltd
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