As a creative agency, we often get asked whether print still has a place in the marketing mix. The answer: YES, it definitely does! Here's what JICMAIL, Canon...

Jenna Tiffany, Founder & Strategy Director at Let'sTalk Strategy shares her tips on email marketing post GDPR.

Still confused about GDPR? You're not alone! But don't despair, we recently attended a GDPR conference focussed on digital marketing so can shed some light on those burning questions!

Everyone’s talking about it at the moment and for good reason. We can either see GDPR coming into play as a challenge or use it as opportunity to get...

During a recent digital agency meet-up hosted by Rackspace a question was posed, "How do you achieve effective personalisation with today's tools and tech?" Well this certainly got the...

I know a successful artist – you know, the messy form of using paint, oils, brushes and a canvas of some sort – and he has always told me...

Marketing campaign reporting is vital if you are going to succeed. But how and what should you be measuring to guide change for future campaigns?