A/B split testing is a great feature of email automation allowing you to test variations in design or content to determine the most effective for your audience. When applied...

July 2014 marks the 10 year anniversary of 1973 Limited! We can't believe how quickly a decade has passed, and yet, as we look back over our time in...

I was thinking how to increase email open rates times and thought I'd experiment with our latest send to see how things changed through the day. The send I...